Privacy of data is very important on the social media. It ensures that our personal data and information is safe and nothing can tamper with it. Privacy of data should boost our confidence in social media platforms. Sadly, that is not our reality. We experience breach of data almost everyday with the social media platforms.
The data breach of Facebook in 2019 where Data from 533 million people in 106 countries was published on a hacking forum is a clear example that the "safety" of our personal data is not guaranteed. Our data is prone to data Phishing, malware, fraud etc.
The need for intermediary in the Web2 platforms exposes the user to breach of data. Trusted companies take total control of the data. For example, if two users need to close a business deal as they do not know each other, an intermediary sounds like a better option. On the flip side, the intermediary has control over data storage and management, which strengthens their hold on users.
A data breach at the government level may also jeopardise the security of entire countries. And if one occurs within your organisation, it may make your proprietary data available to a competitor.
This is why data protection laws is very important. As an increasingly large portion of our lives and activities occur online, cybersecurity is an ever-growing concern.
According to a recent study, 80% of social media users are concerned about businesses and advertisers accessing and using their posts and information on social media. Growing privacy concerns have prompted calls for stricter regulations, and companies responsible for protecting personal data are being scrutinised more closely.
This is the good part! The invention of Decentralized networks will help to combat breach of data. It has the potential to promote good sales in favour of the users and content creators. A Decentralized network like Solcial is the perfect fit for this. It will reshape the Social media industry and enhance free speech within the platform.
Because users can be anonymous and all transactions can be seen by everyone, Solcial is the best permissionless blockchain for maintaining privacy and transparency. This helps to reduce data breaches. Solcial allows the users to be autonomous as they can exert power on their data and content how ever they like. They decide how their data can be used or shared.
Confidentiality, integrity, and availability are also security goals in Solcial. Internal control can be strengthened, and unauthorised access from both internal and external sources can be restricted, ensuring the confidentiality and integrity of resources and assets. This aids in the prevention of data breaches on social media.
